Google Analytics Course

Learn Data-Driven Decision Making & Website Performance Tracking

At Global Key Technologies, our Google Analytics Course is designed to help students, marketers, and business owners understand user behavior, measure digital performance, and make informed marketing decisions using real data. This course focuses on hands-on learning with Google Analytics 4 (GA4), the latest analytics platform used by businesses worldwide.

Course Overview

In today’s digital landscape, data is critical. Google Analytics enables businesses to track website traffic, user journeys, conversions, and marketing ROI. Our course provides practical training on setting up, analyzing, interpreting, and reporting analytics data, helping learners become confident analytics professionals.

What You Will Learn

Introduction to Web Analytics
Google Analytics Fundamentals
Difference Between Universal Analytics & GA4
Google Analytics 4 (GA4) Setup & Configuration
Account, Property & Data Stream Setup
Understanding Users, Sessions & Events
Event Tracking & Conversion Setup
Traffic Sources & Channel Analysis
User Behavior & Engagement Reports
Goal & Funnel Analysis
E-commerce Tracking Basics
Custom Reports & Dashboards
Google Analytics with SEO & Ads Integration
Data Interpretation & Performance Optimization

Google Analytics Modules Covered

GA4 Basics

Interface Overview
Metrics, Dimensions & Events
Standard Reports vs Explorations

User & Traffic Analysis

Acquisition Reports
Organic, Paid & Referral Traffic
User Demographics & Interests

Conversion Tracking

Event-Based Conversions
Funnel Analysis
Lead & Sales Tracking

Reporting & Insights

- Custom Reports
- Dashboard Creation
- Performance Reporting for Clients

Tools You Will Work With

Google Analytics 4 (GA4)
Google Tag Manager (Basics)
Google Search Console (Integration)
Looker Studio (Data Studio) – Overview

Course Duration & Mode

Duration: 1-2 Months
Mode: Classroom / Online
Level: Beginner to Intermediate
Certification: Industry-Recognized Certificate from Global Key Technologies

Who Should Enroll?

Digital Marketing Students
SEO & SMM Professionals
Website Owners & Entrepreneurs
E-commerce Managers
Data & Marketing Analysts
Freelancers

Career Opportunities After Google Analytics Course

Digital Marketing Analyst
Web Analyst
SEO Analyst
Performance Marketing Executive
Data Analyst (Entry Level)
Freelance Analytics Consultant

Why Choose Global Key Technologies?

Practical GA4-Focused Training
Live Website & Data Analysis
Industry-Experienced Trainers
Real-Time Case Studies
Small Batches with Personal Attention
Placement & Internship Support

Enroll Now

Upgrade your digital skills with our Google Analytics Course and learn how to convert data into actionable insights.

📍 Location: Shakarpur (Laxmi Nagar), East Delhi
📞 Contact us today to learn about batch schedules, course duration, and fees.

Do You Have Questions ?

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Global Key Technologies is a career-focused computer education institute dedicated to equipping students with practical, industry-relevant skills. We combine modern technology training, experienced faculty, and hands-on learning to prepare learners for real-world careers in IT and digital domains.